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ID number:644088
 
Evaluation:
Published: 01.12.1996.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
Extract

ST Strategies use a firm's strengths to avoid or reduce the impact of external threats. For example, amazon.com an online market place for individuals and businesses across the world is trying to use their strong customer service (strength) to handle customer complaints and concerns on the confidentiality of the customer's transactions on the site in order to reduce negative publicity (threat), about problems the company is having with its systems.…

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