Decision-Making Techniques for Managers: Kaleidoscope Brainstorming

"Creativity is not something one learns as much as it is an attitude one maintains. Moreover, creativity is not something that happens on schedule."- Vinton Cerf, Senior Vice President, MCI.
Brainstorming is defined as a method of shared problem solving in which all members of a group spontaneously contribute ideas (dictionary.com). The purpose of this paper is to analyze how Kaleidoscope Brainstorming can be used as a decision-making technique and illustrate the effectiveness of this particular technique. …