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ID number:659619
 
Evaluation:
Published: 14.11.2005.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
Extract

Piggly Wiggly, Inc. is a national chain of convenience stores. They sell franchise stores to independent owners. Because Piggly Wiggly is a large national chain, individual franchised stores receive corporate buying power, provided they continue to pay a yearly franchise fee. This buying power allows the independent owners discounted prices on goods, mutual advertisements, and rebates from large venders such as Pepsi Co., and Coke. By retaining a Piggly Wiggly franchise, independent owners are also provided with access to a computerized inventory system that aids the store in re-ordering s…

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