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ID number:604874
 
Author:
Evaluation:
Published: 06.05.2016.
Language: English
Level: College/University
Literature: 13 units
References: Not used
Extract

Generation Z
Generation Z (also iGen, Post-Millennials, Centennials, or Plurals) are the cohort of people born after the Millennials. The generation is generally defined with birth years ranging from the mid or late 1990s through the 2010s or starting from the early 2000s.
A significant aspect of this generation is its widespread usage of the internet from a young age. Members of Generation Z are typically thought of as being comfortable with technology, and interacting on social media websites for a significant portion of their socializing. Some commentators have suggested that growing up through the Great Recession has given the cohort a feeling of unsettlement and insecurity.
Authors William Strauss and Neil Howe wrote several books on the subject of generations and are widely credited with coining the term Millennials. Howe has said "No one knows who will name the next generation after the Millennials". In 2005, their company sponsored an online contest in which respondents voted overwhelmingly for the name Homeland Generation. That was not long after the September 11th terrorist attacks, and one fallout of the disaster was that Americans may have felt safer staying at home. Howe has described himself as "not totally wed" to the name and cautioned that "names are being invented by people who have a great press release. Everyone is looking for a hook." Howe defines the Homeland Generation as people born from approximately 2005 to 2025.

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