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ID number:485622
 
Evaluation:
Published: 09.05.2006.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
Extract

In a business context, diversity is approached as a strategy for improving employee retention and increasing consumer confidence. The "business case for diversity", as it is often phrased, is that in a global and diverse marketplace, a company whose makeup mirrors the makeup of the marketplace it serves is better equipped to thrive in that marketplace than a company whose makeup is homogeneous. Another part of the business case is how well a company utilizes its diversity. This is often referred to as inclusion. …

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