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  • Product Placement in Modern Films

     

    Essays4 Art

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ID number:348353
 
Evaluation:
Published: 22.07.2003.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
Extract

For the average person living in North America it is very difficult not to get caught up in the capitalist machine. Companies are constantly bombarding citizens with advertisements and logos. As North Americans are becoming more desensitized to advertisements corporations have become more creative and forceful with both the volume and placement of their logos and slogans. The following quote from the anti corporate book 'No Logo' by Naomi Klein details this new phenomena .In No Logo, Klein speaks of the loss of both public and physical space to corporations and their advertisements. …

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