Evaluation:
Published: 01.12.1996.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
  • Essays 'Global E-Commerce at United Parcel Service ', 1.
  • Essays 'Global E-Commerce at United Parcel Service ', 2.
  • Essays 'Global E-Commerce at United Parcel Service ', 3.
  • Essays 'Global E-Commerce at United Parcel Service ', 4.
Extract

United Parcel Service, Inc., (UPS) is a global company with one of the most recognized and admired brands in the world. UPS is well known for its brown trucks, internally known as package cars (hence the company nickname "Big Brown", and sometimes, because of its NASCAR-related commercials, "The #88 Car"). The brown color that UPS uses on its vehicles and uniforms is called Pullman brown, after the railroad sleeper cars created by George Pullman, which used the same color. UPS also operates its own airline. …

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