Evaluation:
Published: 18.04.2006.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
  • Essays 'Laura Ashley', 1.
  • Essays 'Laura Ashley', 2.
Extract

Laura Ashley Holdings plc: The Battle for Survival
The principal activities of the Laura Ashley Holding Group are the design, manufacturing, sourcing, distribution and sale of clothing, accessories and home furnishings. The Group acts through tow divisions: Retail, which reflects sales through Laura Ashley managed stores, Mail Order and Internet, and Non-retail, which includes licensing, and franchising, although the retail sector represents the bigger one. …

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