Education in and about the media is expanding across Europe and, like the industries it studies, is changing rapidly. The future of media education is a matter of live concern in all European countries, as educators and practitioners throughout the continent come together to learn from each other and to plan for the changes to come.
The introduction of media studies into higher education has been a long and difficult process all over Europe: a generally conservative academic environment has been reluctant to accept or recognise the credentials of a new scientific field to which it has attributed very little prestige. But the details and the outcome of this process vary quite noticeably in different countries according to the specificē configuration of three main variables: the structure of the higer education system and in particular how far it is open to innovation; the relation between the mediaand intellectuals; and the legal and economic structure of the media systems. Especially the relation between the public and private sectors.
Among the titles currently in use in European universities are: „Comminication Science”, „Communication Studies”, „Information Science”, „Media Studies”, „Cultural Studies” and „Information and Communication”.…
