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ID number:221877
 
Evaluation:
Published: 26.10.2004.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
Extract

Executive Summary
In the Spring of 2000, Gateway executives had increasingly focused on moving their revenue streams beyond the box, that is, away from a dependence on PC product sales toward PC solutions sales. These solutions include training, content, customer financing, and Internet services. This concentration on growth through diversification comes as a reaction to declining market share and a response to increasing competitive pressure, particularly from market rival Dell. In 2000, Dell and Gateway were the fifth and sixth largest PC-manufacturers in the world, respectively.
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