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ID number:620853
 
Author:
Evaluation:
Published: 03.12.2010.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
Table of contents
Nr. Chapter  Page.
  Product   
  Location   
  Target market   
  Marketing   
  Special things during whiskey tasting   
  Activities   
  Cooperation   
Extract

Product
Whiskey tastings
For man
10 – 15 persons
Seasons – spring, autumn, winter
Different themes about whiskey
With good dinner&whiskey tasting
Activities&show
Accomodation or taxi service.

Located in the Riga
4 star hotel, restaurant, relaxation - saunas, Jacuzzi, swimming pool, SPA, holiday packages
Place for events, seminars, conferences,weddings with catering service and additional services
Offers wine evenings

Target market
People (men) with interest in:
Whisky, whiskey tastings
Socializing
Good dining
Having a good time.

Marketing
Radio spot
Advertisements in the:
journals for men,
local TV channel,
internet sites for men
posters
brochures
Pre-selected guests
Website
Manual
Direct business contacts
Give-aways
Direct mailing.…

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