A company with excellent customer service is more likely to get repeat business from customers. That’s why, the company will benefit with greater sales and profits. But companies with poor customer service may lose customers, which will have a negative impact on business.
I guess, having a good customer service for a company is not an easy task. As a CEO you have to organise training programs for your staff and empower them to provide good customer service. You have to explain it to your staff that the money they get is the money of the customer , so it’s important to have your customers always satisfied , it is important to meet the unrecogized needs of a customer with the aim to create evangelism, which means that escelent customer service leads to a situation when people are addicted to your service and follow you.