Evaluation:
Published: 12.04.2005.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
  • Essays 'Corporate Culture', 1.
Extract

Corporate Cultureism
Hugh Willmotts article, "Strength is ignorance; slavery is freedom: Managing culture in modern organizations", is a harsh critique of corporate culturisms' totalitarian attempt of 'controlling and winning the hearts and minds of their employees, in order to secure unusual efforts.'(1993 )
The article, which was published in the Journal of management studies in 1993, tests existing theories of management, and enunciates the "narrowing of values and the a-moral dimension of corporate culture". …

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Atlants