Evaluation:
Published: 09.11.2004.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
  • Essays 'Michelin Tire. Business Strategy Case Study', 1.
  • Essays 'Michelin Tire. Business Strategy Case Study', 2.
  • Essays 'Michelin Tire. Business Strategy Case Study', 3.
Extract

Michelin case study
ENVIRONMENT ANALYSIS
Strategic Business Units
<Tab/>Commercial vehicles<Tab/>Passenger vehicles<Tab/>Others
Original equipment<Tab/>Segment 1<Tab/>Segment 2<Tab/>Segment 3
Replacement<Tab/>Segment 4<Tab/>Segment 5<Tab/>Segment 6
Key Success Factors
<Tab/>Commercial vehicles<Tab/>Passenger vehicles<Tab/>Others
Original equipment<Tab/>Price
Tire design
Tire…

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