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ID number:382679
 
Evaluation:
Published: 22.11.2004.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
Extract

1.What is Advertising
"Advertising is the non-personal communication of information usually paid for and usually persuasive in nature about products, services or ideas by identified sponsors through the various media."
Richard F. Taflinger
Advertising: - The activity of attracting public attention to a product or business, as by paid announcements in the print, broadcast, or electronic media.
Propaganda- "The systematic propagation of a doctrine or cause or of information reflecting the views and interests of those advocating such a doctrine or cause".

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