Executive Summary for Public Relations Campaign

Introduction
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<Tab/>When any company prepares for a campaign there are many aspects that need to be planned accordingly. This executive summary will show the aspects of a public relations campaign for Ridoran's. Such as how it will affect ethical, technological and global issues, a crisis management plan, budget and strategies to have a successful campaign. After implementing this PR campaign Ridoran's Manufacturing is ensured a successful outcome.
Ethical
Since a public relations practitioner work is capable of influencing others, ethics plays a critica…