Add Papers Marked0
Paper checked off!

Marked works

Viewed0

Viewed works

Shopping Cart0
Paper added to shopping cart!

Shopping Cart

Register Now

internet library
Atlants.lv library
FAQ
3,49 € Add to cart
Add to Wish List
Want cheaper?
ID number:797771
 
Evaluation:
Published: 01.12.1996.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
Extract

In order to succeed in the chosen market, the entrepreneur has to look carefully at the resources available, the product or service offered and the target market. Limitations typical to a start-up situation have to be overcome by innovation and stamina. Research has shown that the most successful companies take into consideration the various strategies available to them without narrowing themselves in any respect. While some strategies are simply incompatible due to their opposition to one another, there is no reason why a superior quality product or service can not be priced below the market, as long as the customer's perception of this superior quality is given.
No matter if the company is targeting a niche market or a broad market - growth is another key factor of success. Once the business is established and sustainable in its natural environment, it has to look beyond these limitations in order to increase profits. This may not always be easy and involves a continuous innovation process.

Author's comment
Work pack:
GREAT DEAL buying in a pack your savings −3,48 €
Work pack Nr. 1257273
Load more similar papers

Atlants

Choose Authorization Method

Email & Password

Email & Password

Wrong e-mail adress or password!
Log In

Forgot your password?

Draugiem.pase
Facebook

Not registered yet?

Register and redeem free papers!

To receive free papers from Atlants.com it is necessary to register. It's quick and will only take a few seconds.

If you have already registered, simply to access the free content.

Cancel Register