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ID number:979203
Author:
Evaluation:
Published: 24.11.2022.
Language: Latvian
Level: Elementary school
Literature: n/a
References: Not used
Extract

Vikinga tēls šajā mārketinga piemērā ir izmantots, lai atainotu to, ka produkts ir veselīgs, liks patērētājam justies spēcīgam un veselam.
Vikingi bija vīri ar garām bārdām, kas ir attēlots uz dzērveņu-cidoniju sukāžu iepakojuma, taču vikingam uz rabarberu sukāžu iepakojuma ir tikai ūsas.
Vēl viena atšķirība ir tas, ka vikingiem bija gari mati, bet uz šiem iepakojumiem vikingu mati nav redzami.…

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