Add Papers Marked0
Paper checked off!

Marked works

Viewed0

Viewed works

Shopping Cart0
Paper added to shopping cart!

Shopping Cart

Register Now

internet library
Atlants.lv library
FAQ

Great deal: today with a discount!

Regular price:
1,99
You save:
0,22 (11%)
Discounted price*:
1,77
Purchase
Add to Wish List
ID number:707258
Author:
Evaluation:
Published: 01.03.2011.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
Extract

The marketing concept has not replaced selling but changed its nature in achieving organisational goals. Despite office automation, increased labour costs and the centralisation and professionalism of buyers, the most significant element in marketing expenditure, in terms of both people and finance, is still personal selling. It is important that selling operations reflect the corporate and marketing strategy of the organisation as well as sales management objectives.
The sales manager’s role varies with the position and level held in the organisation. Scientists conceptualise the management of the personal selling function in three stages – strategic, tactical and operational.
The sales the most important function is a boundary – spanning activity. Saleforce influence many areas – marketing strategy, environment, company, distribution channels, advertising, customers and many other. …

Work pack:
GREAT DEAL buying in a pack your savings −1,27 €
Work pack Nr. 1239324
Load more similar papers

Send to email

Your name:

Enter an email address where the link will be sent:

Hi!
{Your name} suggests you to check out this Atlants.lv paper on „Home Reading - Bill Donaldson "Sales Management Theory and Practice"”.

Link to paper:
https://eng.atlants.lv/w/707258

Send

Email has been sent

Choose Authorization Method

Email & Password

Email & Password

Wrong e-mail adress or password!
Log In

Forgot your password?

Draugiem.pase
Facebook
Twitter

Not registered yet?

Register and redeem free papers!

To receive free papers from Atlants.com it is necessary to register. It's quick and will only take a few seconds.

If you have already registered, simply to access the free content.

Cancel Register