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Business and Law

Marketing, Advertising

 Mērķa tirgus meklēšana - segmentēšana
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ID number:235016
 
Author:
Evaluation:
Published: 24.01.2005.
Language: Latvian
Level: Secondary school
Literature: n/a
References: Not used
Extract

Atbilstošie segmenti-

1. Ģeogrāfiskās pazīmes (skat. karti )

A-Lielpilsētas
B-Lielpilsētu rajoni
C-Mazpilsētu centri
D-Mazpilsētu nomales

2. Demogrāfiskās pazīmes

A-0- 8 gadi
B-8-21
C-21-50
D-50- …

3. Sociālekonomiskās pazīmes


A-Iedz. ar minimālo algu
B-Iedz. ar maksimālo algu
C-Skolēni, studenti
D-Bērndārzu, sākumskolu apmeklētāji.…

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