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ID number:848214
 
Author:
Evaluation:
Published: 07.05.2020.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
Extract

Executive Summary
Our mission is to create a coffee subscription box that curates amazing coffees from around the world featuring fresh roasts, flavor notes, a postcard, brewing tips and suprise items.
Think of us as your coffee tour guides, sending you amazing & exotic coffees you can’t find anywhere.
The world of coffee delivered fresh to your door.
About Us

Goals and strategies
Short term goal: Establish a marketing plan use it to inform, entertain, and engage consumers about the service.
Long term goal: Expand the business, creating a well recognised brand in the global coffee industry.
Strategy: Use a variety of marketing channels like social media, paid ads and influencer marketing to attract new customers.

Author's comment
Work pack:
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Work pack Nr. 1378893
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