Add Papers Marked0
Paper checked off!

Marked works


Viewed works

Shopping Cart0
Paper added to shopping cart!

Shopping Cart

Register Now

internet library library

Great deal: today with a discount!

Regular price:
You save:
0,57 (19%)
Discounted price*:
Add to Wish List
ID number:448597
Published: 26.09.2018.
Language: English
Level: Secondary school
Literature: 5 units
References: Not used

Global economic crisis: Cosmetics are typically considered as luxurious items as it is exchanged for more price than other essential item that regularly have been purchased by consumer in meeting basic requirement.
Changes in consumer demands and preferences: Cosmetics industry is volatile and it changes consumer preferences and demands very frequently. So, companies need to make change products very frequently which are costly and take time to launch the new products which are demanded by the consumers across the world. 

From the above internal environment analysis it can be demonstrated that L'Oreal has a good position in global cosmetics and beauty care market due to strong brand image and innovation of the company. However, they have to compete with other major players within the cosmetics industry throughout the world and this could pressure on operations of L'Oreal business. 

Author's comment
Load more similar papers

Send to email

Your name:

Enter an email address where the link will be sent:

{Your name} suggests you to check out this paper on „Strategy”.

Link to paper:


Email has been sent

Choose Authorization Method

Email & Password

Email & Password

Wrong e-mail adress or password!
Log In

Forgot your password?


Not registered yet?

Register and redeem free papers!

To receive free papers from it is necessary to register. It's quick and will only take a few seconds.

If you have already registered, simply to access the free content.

Cancel Register