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Business and Law

Marketing, Advertising

 Sabiedrisko attiecību loma zīmola menedžmentā
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ID number:620642
 
Author:
Evaluation:
Published: 03.10.2014.
Language: Latvian
Level: College/University
Literature: n/a
References: Not used
Extract

Sabiedriskās attiecības nodrošina iespējas organizācijai sasniegt iecerēto rezultātu un mērķus, veidojot uzticamas idejas par organizāciju un tās darbību. Tās pilnveido izpratni par organizāciju, principiem un vēlamajiem rezultātiem, nevis reklamē pašu produkciju. Sabiedrisks attiecības mūsdienās iegūst arvien lielāku lomu dažādās nozarēs, un tiek izmantotas dažādākiem mērķiem. …

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